Fast-food restaurant chain KFC is launching
a radical new design concept, which it says
represents "the future of interior design
launching at KFC’s Bracknell branch, with
the Exeter and Reading restaurants set to
follow. KFC says it has plans to roll the
design out nationwide – across its 870
branches – from March 2015.
Tues, 4 Nov 2014 | By Angus MontgomerySee original link for full story
It all starts with an
appetite for life!
Finally KFC have realised that
they needed a revamp of their
branches and have come up with
a modern concept that I think
will go down extremely well with
the general public.
The existing outlets look so tired
now that many of the independent
chicken shops are beginning to
look more upmarket not just
a cheap imitation of the original.
We here at Trillium Brands do not
specialize in interior design however
we do know what looks good and
what doesn't and we do eat chicken,
a loooooooot of chickens.
The new concept reminds me
of one of those small outlets you
will find in the likes of Westfield's
food hall at Stratford. It feels less
corporate and more relaxing.
It now feels like a place you will
want to take your time eating rather
than woof it down and get out quick.
(which is obviously great for business.
Bums on seats is more enticing to
passers by than an empty restaurant).
I think the concept is
finger licking good!
Jason Farr - Partner Trillium Brands
| Tuesday 4th November 2014